Unlocking 10 Simple Steps: Effective Strategies for Boosting Customer Retention and Loyalty
Did you know it costs five times (5X) more to acquire a new customer than to retain an existing one? In today’s competitive marketplace, holding onto your customers isn’t just smart—it’s essential for long-term success. While attracting new customers is exciting, the real game-changer lies in building loyalty among the […]
Tackling Seasonal Sales Fluctuations in Business: 10 Golden Strategies To Follow
Seasonal sales fluctuations in business are common across many industries. These variations, influenced by factors such as weather, holidays, or consumer trends, can either boost sales or cause a sharp decline, depending on the time of year. For instance, retail businesses may experience high demand during the holiday season, while […]
Expanding Globally: A Step-by-Step Guide to Scaling Your Web Store Internationally
With the world becoming more interconnected, e-commerce businesses have an unprecedented opportunity to reach international markets. To expand eCommerce business globally you need an online store beyond domestic borders to unlock new opportunities, grow your customer base, and boost revenue. However, international expansion involves more than just making your web […]
Affordable Festival Marketing Tips for Brands: Cut Costs, Boost Sales
Cut Costs, Not Results: Affordable Festival Marketing Tips for Brands The festival season presents a prime opportunity for businesses to enhance sales, yet the competitive landscape often leads to increased advertising and marketing costs. To navigate these challenges effectively, businesses should implement a strategic approach by planning early and securing […]
9 Festive Campaign Ideas to Boost Holiday Sales | Cybez
9 Best Campaign Ideas To Maximize Revenue During Festive Period The festive season is a golden opportunity for businesses to maximize revenue as consumer spending increases significantly. With holidays like Christmas, Diwali, and Thanksgiving creating a buzz, shoppers are eager to splurge on gifts, celebrations, and self-indulgence. However, while the […]
How to choose the best Google Ads agency for ecommerce business?
Google Ads generated a total revenue of $237.855 billion in 2023. That’s right. When 92.26% of all global searches occur on Google, leveraging it for your ecommerce business is critical. Globally, more than 80% of businesses use Google to run advertisements. Wondering why? Check out these stats – The average […]
SEO and PPC: The Perfect Power Duo For Digital Marketing
The debate about which digital marketing strategy yields better results – SEO or PPC seems to resurface every now and then. While newly established startups often prefer PPC for quick results, traditional businesses often seek the support of SEO. However, businesses that have survived long in the online landscape are […]
Understanding Search Intent: Everything You Need To Know
Did you know that there are 5.9 million Google searches per minute? The number is expected to exponentially increase in the future. The search engine works efficiently to ensure users get the answers to their queries in the easiest way possible. To leverage these millions of searches on Google, understanding […]
Top 8 tips to maximize sales on Black Friday 2023
Are you looking for unique Black Friday marketing strategies? Black Friday is just around the corner, and choosing the right marketing tactics can make all the difference. From the brick and mortar stores to online shops, businesses are actively seeking and implementing various strategies to entice customers. As per Adobe, […]
8 Facebook ad hacks to improve sales
Did you know Facebook has more than 3 billion monthly active users? That makes the social media platform a critical channel for brands to market their products and services. Leveraging Facebook is an excellent way to improve conversion rates and get more leads. Even though Facebook was initially a social […]
7 best practices to grow your brand on online marketplaces
7 best practices to grow your brand on online marketplaces Did you know customers spent more than $3.25 trillion on online marketplaces in the year 2022? That is a clear indication that online marketplaces are critical for the growth of your eCommerce brand. If you haven’t started yet, don’t wait […]
Why are Facebook and Instagram ads not performing?
Have you invested a significant amount in Facebook and Instagram advertising yet don’t see any results? Well, it’s much more common than you think. The utilization of social media platforms like Facebook, Instagram, Snapchat, etc., for the advertisement of products or services, has made the landscape more competitive. That is […]
How to Optimize CTA for your Ecommerce Website – Best Practices to Follow!
Are you tired of using the same monotonous click-to-action buttons like “Click Here”? Worried about the performance of your website? Then, it’s time to boost your performance and optimize CTA for your eCommerce website. There are a lot of techniques and strategies that can be used to increase users and […]
Top 10 UX Practices To Embrace Great Success For Your Ecommerce Website
Mobile e-commerce can be termed as the future of ecommerce; however, desktop sites are your digital gold mines. For engaging your consumers or shoppers, improving your product value, and unlock more revenue, you need to master some of the best UX practices. In eCommerce, UX encompasses a significant role in […]